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Missouri WIC and Nutrition Services Retailer Manual

Section XII: Retailer training

Missouri WIC and Nutrition Services Retailer Manual


Section XII: Retailer training

A. New retailer training 

All new applicants must attend a new retailer training, even if the owner previously attended training as a representative of another authorized WIC retailer location. If the applicant is new to the Missouri WIC program, the owner(s) and a designated retailer representative (e.g., manager) must attend the training. Training attendees are then responsible for training managers, cashiers and other absent retailer staff responsible for WIC. Failure to attend training will result in the denial of the application. The Missouri WIC program will determine the location of the in-person training. 

For more information regarding new retailer training, refer to WIC retailer policy 4.2 New Retailer Training. 

B. Mandatory training 

Retailers are required to attend mandatory training if they receive a violation or have failed to submit the required corrective action plan for any violation. Retailers failing to attend the required training will receive further sanctions, up to disqualification from the program or a CMP. The Missouri WIC program will determine the location of the training. 

C. Annual training 

Annual training may be conducted in person, virtually, through a Missouri WIC newsletter or via another method determined by the Missouri WIC program. It must be conducted in an interactive format at least once every three years. 

For more information, refer to WIC retailer policy 4.3 Annual Retailer Training.  

D. Technical assistance training 

The Missouri WIC program offers retailers hands-on WIC technical assistance (TA) training. Training can be held at your store or regionally, depending on the interest in your area. The goal is to equip your cashiers, managers, price coordinators and scanning coordinators with the skills to complete WIC transactions and other WIC-related actions successfully. TA training content will include topics such as the following: 

  • How to conduct a WIC transaction.
  • WIC card procedures.
  • Troubleshooting tips.
  • What to do with receipts.
  • How to review receipts.
  • Minimum varieties and quantities of WIC-approved foods.
  • Compliance with the WIC program.
  • WIC mapping fresh produce. 

These training sessions will ensure that WIC shoppers have a great shopping experience. You can register by emailing Angela.Easley@health.mo.gov.