October 13, 2015 WIC Update



SUBJECT 1: Loving Support Award of Excellence.  FNS has announced that the Loving Support Award of Excellence application period is now open.  The Loving Support Award of Excellence was developed to recognize and celebrate Local WIC agencies that provide exemplary breastfeeding programs and support services.  Last year Missouri had 6 local WIC agencies that met the criteria and were recognized.  There were only 11 local WIC agencies recognized in the entire Mountain Plains Region.

Three levels of excellence will be recognized and awarded: Gold, Gold Premiere, and Gold Elite.  The award is valid for a 4 year period; however an agency may apply for an award of higher achievement the following year after receiving an award.

The main qualification to apply is for the local WIC agency to have a Breastfeeding Peer Counseling program that meets all of the required core components of the FNS Loving Support© Model for a successful peer counseling program for at least a year. All of Missouri’s “Breastfeeding Friendly WIC Clinics” should, at a minimum, meet the Gold level and are all encouraged to apply.

For the FFY2016 Application, Application Instructions and FAQ please go to http://www.fns.usda.gov/wic/loving-support-award-excellence-program. The deadline to apply is December 11, 2015.  Attached is a PowerPoint presentation with additional information on how to apply. If you have any questions please contact Kathy Mertzlufft at 573-526-4792 or email her at Kathy.Mertzlufft@health.mo.gov or contact Nancy Keim at 573-290-5819 or email her at Nancy.Keim@health.mo.gov (ONE ATTACHMENT)

SUBJECT 2: Vital Signs - Hospital Actions Affect Breastfeeding. CDC just released this Vital Signs report (attached) that examined data from CDC’s national survey of Maternity Practices in Infant Nutrition and Care (mPINC), which measures the percent of US hospitals with practices that are consistent with the Ten Steps to Successful Breastfeeding. Key points in the Vital Signs report include:

  • Eighty percent of babies born in the US start out breastfeeding.
  • Six in ten breastfeeding mothers stop breastfeeding earlier than they intend.
  • Fourteen percent of US babies are born in hospitals designated Baby-Friendly.

Please share the CDC Vital Signs report with hospitals and other community partners. Visit the Vital Signs web page to find the Vital Signs MMWR, podcast and other information. If you have any questions please contact Kathy Mertzlufft at 573-526-4792 or email her at Kathy.Mertzlufft@health.mo.gov. (ONE ATTACHMENT)

SUBJECT 3: CEU Corner. “We Can!” Ways to Enhance Children's Activity & Nutrition is a national movement designed to give parents, caregivers, and entire communities a way to help children stay at a healthy weight.

The We Can! Energize Our Families: Parent Program is designed to provide parents and primary caregivers with the knowledge and skills they need along with practical tools to help families maintain a healthy weight. Registered dietitians (RDs) may apply for and receive 2 hours of continuing education credits for completing all chapters of this training. Although the target group is a little older, the strategies should be useful.

Go online http://www.nhlbi.nih.gov/health/educational/wecan/partner-with-us/online-training.htm#ViewTraining to find out more about the CEU opportunities and the “We Can” program.


WIC Positions

JOB OPENING: Nutritionist - Crescent Clinic WIC (Jackson County, MO). Crescent Clinic WIC has an opening for a Nutritionist/Dietitian for the WIC program 32 hours per week. This position will be responsible for determining eligibility of WIC participants and providing nutrition & breastfeeding counseling to WIC participants. Applicants must have a Bachelor’s Degree in Dietetics, Nutrition, Foods and Nutrition, Home Economics, or closely related field, with at least 15 semester hours in Human Nutrition including courses in Diet Therapy and Community Nutrition. WIC experience preferred but not required. Certification as a Registered Dietitian is not required. This position is open until filled. Please fax resume and cover letter to 816-763-1488 or email to wrighc2@lpha.mopublic.org. May also apply in person. WIC is an equal opportunity employer