Physical Activity

Tools and Resources for Campaigns & Promotions

Select a section:

  1. Populations

Racial/Ethnic Minorities

African Americans

CANFit
http://www.canfit.org/
The California Adolescent Nutrition and Fitness (CANFit) Program is a nutrition and physical activity promotion program for low-income African American, American Indian, Latino, Asian American, and Pacific Islander youth.

Eat Smart, Move More…North Carolina in Faith Organizations
http://www.eatsmartmovemorenc.com/Faith.html
Eat Smart, Move More has physical activity and nutrition campaign materials available for those who wish to begin a program in African American churches. A list of guides and other resources are available on the website.

Sisters Together – Program Guide
http://win.niddk.nih.gov/publications/SisPrmGuide2.pdf
Sisters Together is a physical fitness program for African American women. This 44-page PDF guide shows individuals how to begin a Sisters Together program in their community. Information includes how to get started, get support, and work with the media.

Age

Children and Adolescents

The President’s Challenge
http://www.presidentschallenge.org/      
The President’s Challenge is a national youth fitness program that encourages active lifestyles. Information is available for kids, adults, and seniors.  

Centers for Disease Control and Prevention 'VERB Youth Media Campaign'
http://www.cdc.gov/youthcampaign/index.htm
VERB is a national campaign to encourage children to participate in physical activity regularly. VERB materials are available for viewing and download on the site.

CANFit
http://www.canfit.org/
The California Adolescent Nutrition and Fitness (CANFit) Program is a nutrition and physical activity promotion program for low-income African American, American Indian, Latino, Asian American, and Pacific Islander youth.

GoGirlGo!
http://www.womenssportsfoundation.org/en/home/programs/gogirlgo
Go Girl World is an interactive site for girls who participate in sports to communicate with each other and advocate for women in sports. Features include a message board, an action center, an advice column, and more.

Project ACES
http://www.lensaunders.com/aces/aces.html
Project ACES (All Children Exercise Simultaneously) aims to educate children about the importance of lifelong fitness. Each May, millions of school children all over the globe exercise simultaneously in a symbolic gesture of fitness and unity.

Gender

Women

GoGirlGo!
http://www.womenssportsfoundation.org/en/home/programs/gogirlgo
Go Girl World is an interactive site for girls who participate in sports to communicate with each other and advocate for women in sports. Features include a message board, an action center, an advice column, and more.

Sisters Together – Program Guide
http://win.niddk.nih.gov/publications/SisPrmGuide2.pdf
Sisters Together is a physical fitness program for African American women. This 44-page PDF guide shows individuals how to begin a Sisters Together program in their community. Information includes how to get started, get support, and work with the media.

Low-income

CANFit
http://www.canfit.org/
The California Adolescent Nutrition and Fitness (CANFit) Program is a nutrition and physical activity promotion program for low-income African American, American Indian, Latino, Asian American, and Pacific Islander youth.

VERB – Materials to Reach Tweens
http://www.cdc.gov/youthcampaign/
This VERB site includes marketing resources for the VERB campaign that is targeted towards tweens. Resources include toolkits, fliers, and activity cards.

Rural/Urban

Smart Growth America
http://www.smartgrowthamerica.org/
Smart Growth America is a coalition campaigning to improve physical activity through city planning. Areas of focus include housing, transportation, schools and more.

Disabilities

The President’s Challenge – Accommodating Students with Disabilities
http://www.presidentschallenge.org/participate/ed-disabilities.shtml
This page provides information on how to accommodate students with disabilities who are participating in the President’s Challenge program.

Adapt the Fun for Everyone!
http://www.health.ny.gov/publications/0954/
Adapt the Fun for Everyone gives information on designing a physical activity program for individuals with disabilities. Includes a list of resources on information about physical activity in individuals with disabilities.

The National Center on Physical Activity and Disability
http://ncpad.org/
This site has a wealth of information on physical activity and nutrition promotion in individuals with disabilities.

I Can Do It, You Can Do It
http://www.hhs.gov/od/physicalfitness.html
I Can Do It, You Can Do It is a national campaign to promote physical activity in individuals with disabilities through the use of mentors.

  1. Settings

    School-based

    The President’s Challenge – Educators
    http://www.presidentschallenge.org/
    This site gives educators everything needed to implement a President’s Challenge program in their schools. Also encouraged to participate are students in home schools and students with disabilities.

    Worksite-based

    do Campaign – At Work
    http://www.do-groove.com/
    Tools and resources from the do Campaign for the workplace include activities that can be done to encourage employees at workplaces to get 10 minutes of activities 3 times a day.

    Community-based

    Skagit County Physical Activity Coalition 'Be Active Skagit County'
    http://www.beactiveskagit.org/
    This website is produced by a community-based partnership of individuals from private and public sectors. The SCPAC emphasizes everyday activities to help maintain a healthy lifestyle.

    Faith-Based Settings
         
    Eat Smart, Move More…North Carolina in Faith Organizations
    http://www.eatsmartmovemorenc.com/Faith.html
    Eat Smart, Move More has physical activity and nutrition campaign materials available for those who wish to begin a program in African American churches. A list of guides and other resources are available on the website.

  2. Implementation

    Eat Smart, Move More…North Carolina in Faith Organizations
    http://www.eatsmartmovemorenc.com/Faith.html
    Eat Smart, Move More has physical activity and nutrition campaign materials available for those who wish to begin a program in African American churches.

    Sisters Together – Program Guide
    http://win.niddk.nih.gov/publications/SisPrmGuide2.pdf
    Sisters Together is a physical fitness program for African American women. This PDF guide shows individuals how to begin a Sisters Together program in their community.

    CANFit
    http://www.canfit.org/
    The California Adolescent Nutrition and Fitness (CANFit) Program is a nutrition and physical activity promotion program for low-income African American, American Indian, Latino, Asian American, and Pacific Islander youth.

  3. Other Tools/Resources

    BlueCross BlueShield of Minnesota 'Do campaign'
    http://www.do-groove.com/
    The Do campaign encourages increasing physical activity in people’s daily lives. This campaign website provides interactive tools to encourage people to be active for at least 10 minutes, three times a day.

    Game On! Toolkit   
    http://www.actionforhealthykids.org/special_GameOnToolkit.php
    This website has everything needed to implement a Game On! program at schools. Fliers, signs, and press releases are included.

    CANFit Resources
    http://www.canfit.org/resources.html
    CANFit is a physical activity promotion program for low-income minority youth in California. Resources included on this site include program materials, fact sheets, and newsletters.

    Adapt the Fun for Everyone!
    http://www.health.ny.gov/publications/0954/
    Adapt the Fun for Everyone gives information on designing a physical activity program for individuals with disabilities. Includes a list of resources.

    DisabilityInfo.Gov
    https://www.disability.gov/?s=&fq=topics_taxonomy:"Health%5E%5EHealthy+Living%5E%5E"
    This site includes links to websites that have resources for individuals with disabilities and physical activity.

    VERB Pressroom
    http://www.cdc.gov/youthcampaign/pressroom/
    The VERB Pressroom site has a compilation of tools that can be used to motivate individuals to incorporate physical activity into their daily lives such as websites, fliers, and articles.    

    Sisters Together – Program Guide
    http://win.niddk.nih.gov/publications/SisPrmGuide2.pdf
    Sisters Together is a physical fitness program for African American women. This 44-page PDF guide shows individuals how to begin a Sisters Together program in their community.

    Healthy Weight Awareness Campaign   
    http://www.healthymainepartnerships.org/panp/healthy_weight.aspx
    These are campaign materials for the Healthy Weight Awareness Campaign. It includes TV and radio spots, posters, brochures, kits, and more.

    do Campaign – At Work
    http://www.do-groove.com/
    Tools and resources from the do Campaign for the workplace include activities that can be done to encourage employees at workplaces to get 10 minutes of activities 3 times a day.


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