Identifying the Vision and Mission for the Partnership

Members should create a shared vision and mission to guide the work of the partnership. A vision is a picture of what members believe the community should look like. The mission is the role or purpose of the partnership in attempting to achieve the vision.

partnershipBefore beginning the process of adopting a vision and mission, explain how discussions will be facilitated and decisions made that allows members’ views and suggestions to be heard and considered. For example, decisions may involve a progressive series of individual think time, small group discussion and consensus, followed by a large group discussion and consensus. A decision made through a consensus process assumes all are in agreement unless someone speaks to the contrary. Another potential decision-making process involves individual voting with each member allowed a certain number of votes that can be cast for one or more decision items. The items with the most votes are deemed the choices of the group.

Some partnerships are formed around issues that have already been determined. Other partnerships may have an interest in addressing the health of a specific population, but have not identified what issue or issues to address. A process for creating a vision and mission for the partnership might include the following:

  1. Review results of a community health assessment, if completed, including data accessed through MICA tools (i.e., Community Profiles and MICA).
  2. Have members identify three important issues affecting health of the community. Have members write down their choices individually, and then share in small groups. Have small groups reach consensus on the top three issues, then share with the large group.
  3. Discuss criteria that influenced the groups’ decisions including data regarding deaths, diseases and conditions, risk factors, or hospitalization. Also ask if groups considered items such as community support, amenability to change or improve the issues, and disparities among populations most affected by the health issues.
  4. Use the Priorities MICA resource to prioritize health issues in the county or community. Compare the findings from Priorities MICA with members’ priorities.
  5. Reach consensus on one to three priority health issues for the partnership.
  6. Create a vision statement by asking the group to describe what the community should look like in relation to the priority health issue or issues.
  7. Create a mission statement by identifying the role or purpose of the partnership in addressing the priority health issue or issues.

For example, a partnership identifying physical inactivity as a priority health issue might adopt a vision and mission as follows:

Vision: “A community of healthy, physically active citizens.”  

“The mission of the Healthy Active Community Partnership is to generate community support for creating safe, accessible environments for physical activity.”

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