February 14, 2011 WIC Update

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SUBJECT 1: WIC Hispanic Breastfeeding and Promotion Project
SUBJECT 2: New Nutrition Education Items
SUBJECT 3: WIC Participant ID Folders (WIC-17)
SUBJECT 4: Missouri WIC Voter Registration Application Form (WIC/MVR-1)
JOB OPPORTUNITY: Breastfeeding Coordinator-St. Louis County

  1. WIC Hispanic Breastfeeding and Promotion Project:  This breastfeeding initiative addresses perceived barriers to breastfeeding among Hispanic participants by providing research-based, culturally-sensitive breastfeeding resources.  These resources help WIC staff effectively communicate the benefits of breastfeeding to Hispanic mothers and those that influence a mother’s decision to breastfeed (i.e., the baby’s father and grandmother).  The theme of this project, Breastfeeding: A Magical Bond of Love, is used throughout the resources to emphasize the loving connection between a breastfeeding mother, her child, and other family members.  Project materials include a DVD, educational brochures designed for the mother, grandmother and father; a discussion guide; and a poster.  All resources, except the discussion guide, are available in English and Spanish.

    Magical Bond of Love materials are available to order. The electronic files of these materials have been accessible on the WIC Works Resource System for quite some time.  If you have any questions, please contact Kathy Mertzlufft at 573-526-4792 or by email at Kathy.Mertzlufft@health.mo.gov.

  2. New Nutrition Education Items:  The following new nutrition education items are being printed.  All local WIC providers will receive a small amount of each item by the end of February.  Please order additional copies as needed.

    • Food To Grow On 12 -18 months  (#1283) English

    Provides information about feeding WIC children 12 to 18 months of age, including weaning from a bottle and a sample menu plan.

    • Food To Grow On – 19 - 24 months (#1284) English

    Provides information about feeding WIC children 19 to 24 months of age, including tips for happy mealtimes, healthy habits and a sample menu plan.

    • A Guide to Using Soymilk and Tofu (#1275) English

    Provides basic information about soymilk and tofu, including health benefits associated with intake of soy foods and how to store and use each food. (Includes recipes)

    • Nutrition & Weight Gain During Pregnancy (#394) Spanish

    Information for pregnant women about what is an appropriate weight gain and where the weight goes.

    If you have any questions and/or suggestions, please feel free to contact Takako Tagami at Takako.Tagami@health.mo.gov.

  3. WIC Participant ID Folders: The WIC ID (WIC-17) folder is available at the DHSS warehouse.  Please begin ordering using the WIC Supply Request Form (WIC 8) as needed.  If you have any questions and/or suggestions, please feel free to contact Takako Tagami at Takako.Tagami@health.mo.gov.

  4. Missouri WIC Voter Registration Application Form (WIC/MVR-1):  The WIC/MVR-1 form is being printed.  Please begin ordering the form using the WIC 8 form as needed.  If you have any questions and/or suggestions, please feel free to contact Takako Tagami at Takako.Tagami@health.mo.gov.


    WIC Positions

    JOB OPPORTUNITY: Breastfeeding Coordinator-St. Louis County:  St. Louis County Department of Health WIC program has an immediate opening for a Breastfeeding Coordinator.  The position is responsible for the development and implementation of the DOH WIC plan to improve breastfeeding initiation and duration rates in the WIC population, including management of the Breastfeeding Peer Counselor Program.  The position will also provide breastfeeding expertise to WIC health professionals in the St. Louis metropolitan area.  For more information, visit St. Louis County online, selecting the Online Services tab and clicking on Job Application.  The position is listed as Health Education Coordinator – WIC.  If you have additional questions, please contact Lynn Sojka at LSojka@stlouisco.com or 314-615-0470.

Attachments:
Food to Grow On 12 to 18 months
Food to Grow On 19 to 24 months
Soy Milk and Tofu Foods #1272
Weight Gain During Pregnancy - Spanish # 351